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Neocon Material Pavilion 2017_Merchandise Mart
The Neocon Materials Pavilion in Merchandise Mart is designed integrating the concept of "Liquefied Realism". The flow of display samples are arranged in a liquefied manner from both the entrance areas. Realism is showing the true ability, material facts & its applications. 3 Zones of interaction with the is also considered in the space.
1. Interaction with Self: Photo booth area for pictures
2. Interaction with People: Weaving Zone to create patterns with people
3. Interaction with Materials: Tactile & Technological
