The primary purpose of this Bridgestone / Firestone "Commercial Product Line-up" (aka truck tires e-Catalog) project is to refresh the appearance of our current paper catalog as well as to boost our brand image. We believe the interactive material will communicate more effectively, since all the content will be clearly categorized and visualized in a very detailed manner.
The e-Catalog consists of all Bridgestone (TBR, TBS, LSR, LTL) and Firestone (TBS, LTL) truck tire patterns currently available in Thailand. It displays all tires in 3D, which can be rotated and zoomed in/out. It will also suggest each pattern’s available tire sizes, special attributes, features, technical information as well as proper usage condition and wheel position.
