Trees For Tomorrow Branding Project - This natural resources specialty school required a complete rebranding of print materials for the various demographics they serve: teachers, students, Road Scholar participants, adults, research colleges/universities and the general public. Several existing print pieces were compiled, rewriting copy and creating new layouts. In the end, a full color four panel gate-fold brochure and seven insert rack cards were produced.
Trees For Tomorrow Branding Project - This natural resources specialty school required a complete rebranding of print materials for the various demographics they serve: teachers, students, Road Scholar participants, adults, research colleges/universities and the general public. Several existing print pieces were compiled, rewriting copy and creating new layouts. In the end, a full color four panel gate-fold brochure and seven insert rack cards were produced.
Trees For Tomorrow Branding Project - This natural resources specialty school required a complete rebranding of print materials for the various demographics they serve: teachers, students, Road Scholar participants, adults, research colleges/universities and the general public. Several existing print pieces were compiled, rewriting copy and creating new layouts. In the end, a full color four panel gate-fold brochure and seven insert rack cards were produced.
Trees For Tomorrow Branding Project - This natural resources specialty school required a complete rebranding of print materials for the various demographics they serve: teachers, students, Road Scholar participants, adults, research colleges/universities and the general public. Several existing print pieces were compiled, rewriting copy and creating new layouts. In the end, a full color four panel gate-fold brochure and seven insert rack cards were produced.
Trees For Tomorrow Branding Project - This natural resources specialty school required a complete rebranding of print materials for the various demographics they serve: teachers, students, Road Scholar participants, adults, research colleges/universities and the general public. Several existing print pieces were compiled, rewriting copy and creating new layouts. In the end, a full color four panel gate-fold brochure and seven insert rack cards were produced.
Trees For Tomorrow Branding Project - This natural resources specialty school required a complete rebranding of print materials for the various demographics they serve: teachers, students, Road Scholar participants, adults, research colleges/universities and the general public. Several existing print pieces were compiled, rewriting copy and creating new layouts. In the end, a full color four panel gate-fold brochure and seven insert rack cards were produced.
Trees For Tomorrow 2011 2nd Quarter Report - 2nd Quarter report designed for a non profit natural resources specialty school, circulating throughout staff, board members, patrons, teachers and alumni.
Trees For Tomorrow 2011 2nd Quarter Report - 2nd Quarter report designed for a non profit natural resources specialty school, circulating throughout staff, board members, patrons, teachers and alumni.
Trees For Tomorrow's Forest Fest Ad - Advertisement appeared in the Vilas County News-Review newspaper, promoting Forest Fest, a festival recognizing forest production and the products and ingenuity this renewable natural resource provides.
Los Poblanos Accordion Booklet Cover - Merged personal photography captured while staying on the grounds of the Inn and layout design to create a small fine art booklet. Booklet incorporates logo tracing of original existing logo as well as personal photography to function as a fine art collector piece to be sold in a retail gift environment.
Booklet project was taken on as a portfolio-based artwork. Accordion booklet could be introduced to the organization in the future.
Los Poblanos Accordion Booklet - Merged personal photography captured while staying on the grounds of the Inn and layout design to create a small fine art booklet. Booklet incorporates logo tracing of original existing logo as well as personal photography to function as a fine art collector piece to be sold in a retail gift environment.
Booklet project was taken on as a portfolio-based artwork. Accordion booklet could be introduced to the organization in the future.
Los Poblanos Logo - Created a crisp Adobe Illustrator vector reproduction of the current complex logo for widespread application within designed materials. Logo project was taken on as a portfolio-based artwork. It was additionally applied to the hard cover of an accordion booklet to enhance a fine art product.
Ethan Keller's Album: One Way - Mr. Keller's whirlwind project was conceived over 2 days time with wonderfully intense feedback & attentive direction. In his vision simplicity in the layout was paramount. A concept of something playful, modern with a bluesy, r&b feel and a color scheme descriptive of the venues he performs at became the result. As a musician he is quite a keen lyricist, so usage of the song lyrics unfolded as a natural graphic element.
Ethan Keller's Album: One Way - Mr. Keller's whirlwind project was conceived over 2 days time with wonderfully intense feedback & attentive direction. In his vision simplicity in the layout was paramount. A concept of something playful, modern with a bluesy, r&b feel and a color scheme descriptive of the venues he performs at became the result. As a musician he is quite a keen lyricist, so usage of the song lyrics unfolded as a natural graphic element.
Ethan Keller's Album: One Way - Mr. Keller's whirlwind project was conceived over 2 days time with wonderfully intense feedback & attentive direction. In his vision simplicity in the layout was paramount. A concept of something playful, modern with a bluesy, r&b feel and a color scheme descriptive of the venues he performs at became the result. As a musician he is quite a keen lyricist, so usage of the song lyrics unfolded as a natural graphic element.
Ethan Keller's Album: One Way - Mr. Keller's whirlwind project was conceived over 2 days time with wonderfully intense feedback & attentive direction. In his vision simplicity in the layout was paramount. A concept of something playful, modern with a bluesy, r&b feel and a color scheme descriptive of the venues he performs at became the result. As a musician he is quite a keen lyricist, so usage of the song lyrics unfolded as a natural graphic element.
Ethan Keller's Album: One Way - Mr. Keller's whirlwind project was conceived over 2 days time with wonderfully intense feedback & attentive direction. In his vision simplicity in the layout was paramount. A concept of something playful, modern with a bluesy, r&b feel and a color scheme descriptive of the venues he performs at became the result. As a musician he is quite a keen lyricist, so usage of the song lyrics unfolded as a natural graphic element.
Ethan Keller Alchemist Poster - Mr. Keller was to perform in an unassuming and intimate venue in a continually evolving and revitalized part of town. Earthen and tactile image themes were utilized from a folksy but modern perspective to translate the acoustic and technological duality of his music.
In-Focus Studios H.S. Senior Brochure - Through direct marketing to high school seniors at metro area schools this 4-panel gate-fold brochure informed prospective clients of our studio sessions and the eclectic and personalized nature of senior portraiture. The focus was kept purely on the photography while presenting it with a edgy, nouveau and urban tone.
In-Focus Studios Wedding Promotion Brochure - After conducting competitive market research, In-Focus began appealing to high-end markets extending out from SE Wisconsin to Madison and beyond. Giving the consumer an elegant presentation, this brochure informed them about studio features, services and terms.
In-Focus Studios Wedding Promotion Brochure - Detail of typographic layout for inner brochure spread.
In-Focus Studios Wedding Promotion - This layout was placed in wedding planning magazines and the company website in which the studio gained clientele from the Southeastern Wisconsin market.
In Focus Studio Wedding Promotion - This was an alternate layout for wedding planning magazines and the company website in which the studio gained clientele from the Southeastern Wisconsin market.
Nurture Life & Minds Logo - A local environmental education organization wanted an Illustrator vector logo to express their mission to educate the community on the interconnectedness of our human, animal, plant & insect world. This piece expresses the need to teach the concept of stewardship thinking of bees as an integral community, interdependent, balanced & fragile.
Visceral Nature Thematic Card Series - A collection of imagery between nature and humans for reasons of escape, sanctuary, solitude, and refuge. Imagery contains rich textures (tactile qualities) and explains the allure of why we should and do seek it out.
Created to encourage exploration and curiosity of natural places by focusing on the nuances of it. Some humans exhibit wonderment towards Nature, while others are consuming it with no thought as to its continuance or value.
Visceral Nature Thematic Card Series (fronts & backs) - A collection of imagery between nature and humans for reasons of escape, sanctuary, solitude, and refuge. Imagery contains rich textures (tactile qualities) and explains the allure of why we should and do seek it out. Created to encourage exploration and curiosity of natural places by focusing on the nuances of it. Some humans exhibit wonderment towards Nature, while others are consuming it with no thought as to its continuance or value.
Visceral Nature Thematic Card Series (detail) - Pictured here are rapidograph pen illustrations on 3 card fronts in detail.
Children's Journal Packaging Design System - This packaging suite concept stems from the idea that children possess fantastical thoughts which can identify w/ a rhythmic pattern in mark-making. Black velcro dots are an adhesive device with a very curious sound, establishing a pattern and beat for the eye to travel. They function to direct the user to the opening/closure devices. Diecuts provide a peek-a-boo effect while vinyl packaging lends lasting durability. Lastly, child-invented imagery aids in the look and feel of this age group 4-7.
Children's Journal Packaging Design System - This packaging suite concept stems from the idea that children possess fantastical thoughts which can identify w/ a rhythmic pattern in mark-making. Black velcro dots are an adhesive device with a very curious sound, establishing a pattern and beat for the eye to travel. They function to direct the user to the opening/closure devices. Diecuts provide a peek-a-boo effect while vinyl packaging lends lasting durability. Lastly, child-invented imagery aids in the look and feel of this age group 4-7.
Children's Journal Packaging Design System - This packaging suite concept stems from the idea that children possess fantastical thoughts which can identify w/ a rhythmic pattern in mark-making. Black velcro dots are an adhesive device with a very curious sound, establishing a pattern and beat for the eye to travel. They function to direct the user to the opening/closure devices. Diecuts provide a peek-a-boo effect while vinyl packaging lends lasting durability. Lastly, child-invented imagery aids in the look and feel of this age group 4-7.
Children's Journal Packaging Design System - This packaging suite concept stems from the idea that children possess fantastical thoughts which can identify w/ a rhythmic pattern in mark-making. Black velcro dots are an adhesive device with a very curious sound, establishing a pattern and beat for the eye to travel. They function to direct the user to the opening/closure devices. Diecuts provide a peek-a-boo effect while vinyl packaging lends lasting durability. Lastly, child-invented imagery aids in the look and feel of this age group 4-7.
Urban Nomad Guide: Nature Edition - This guidebook serves to catalog and decode in a humanistic manner murals painted in a very unassuming gallery- an interstate overpass. How do they empower, intrigue & strengthen a community always evolving? Establishing community value via the tool of Nature, they nurture promise, intelligence, pride, and identity. Most of all it gives someone the message "There is a world outside your dense city life. Nature sometimes chooses to make us take a pause to notice this new identity/life."
Urban Nomad Guide: Nature Edition - This guidebook serves to catalog and decode in a humanistic manner murals painted in a very unassuming gallery- an interstate overpass. How do they empower, intrigue & strengthen a community always evolving? Establishing community value via the tool of Nature, they nurture promise, intelligence, pride, and identity. Most of all it gives someone the message "There is a world outside your dense city life. Nature sometimes chooses to make us take a pause to notice this new identity/life."
Urban Nomad Guide: Nature Edition - This guidebook serves to catalog and decode in a humanistic manner murals painted in a very unassuming gallery- an interstate overpass. How do they empower, intrigue & strengthen a community always evolving? Establishing community value via the tool of Nature, they nurture promise, intelligence, pride, and identity. Most of all it gives someone the message "There is a world outside your dense city life. Nature sometimes chooses to make us take a pause to notice this new identity/life."
Urban Nomad Guide: Nature Edition - This guidebook serves to catalog and decode in a humanistic manner murals painted in a very unassuming gallery- an interstate overpass. How do they empower, intrigue & strengthen a community always evolving? Establishing community value via the tool of Nature, they nurture promise, intelligence, pride, and identity. Most of all it gives someone the message "There is a world outside your dense city life. Nature sometimes chooses to make us take a pause to notice this new identity/life."
Urban Nomad Guide: Nature Edition - This guidebook serves to catalog and decode in a humanistic manner murals painted in a very unassuming gallery- an interstate overpass. How do they empower, intrigue & strengthen a community always evolving? Establishing community value via the tool of Nature, they nurture promise, intelligence, pride, and identity. Most of all it gives someone the message "There is a world outside your dense city life. Nature sometimes chooses to make us take a pause to notice this new identity/life."
Urban Nomad Guide: Nature Edition - This guidebook serves to catalog and decode in a humanistic manner murals painted in a very unassuming gallery- an interstate overpass. How do they empower, intrigue & strengthen a community always evolving? Establishing community value via the tool of Nature, they nurture promise, intelligence, pride, and identity. Most of all it gives someone the message "There is a world outside your dense city life. Nature sometimes chooses to make us take a pause to notice this new identity/life."
Bungalow Icon Accordion Book - Our natural systems suffer from symptoms, due to demands made upon forest resources. Observations span the plight of tree-sitting environmentalist Julia B. Hill, to the alluring marketing strategy of prefabricated homes promising comfort & style. Home isn't just a manmade or constructed system of life, but also a natural system occurring in the organic world. Sustainable forestry holds the future of housing in America and the present home for an immeasurable population of wildlife.
Bungalow Icon Accordion Book - Our natural systems suffer from symptoms, due to demands made upon forest resources. Observations span the plight of tree-sitting environmentalist Julia B. Hill, to the alluring marketing strategy of prefabricated homes promising comfort & style. Home isn't just a manmade or constructed system of life, but also a natural system occurring in the organic world. Sustainable forestry holds the future of housing in America and the present home for an immeasurable population of wildlife.
Bungalow Icon Accordion Book - Our natural systems suffer from symptoms, due to demands made upon forest resources. Observations span the plight of tree-sitting environmentalist Julia B. Hill, to the alluring marketing strategy of prefabricated homes promising comfort & style. Home isn't just a manmade or constructed system of life, but also a natural system occurring in the organic world. Sustainable forestry holds the future of housing in America and the present home for an immeasurable population of wildlife.
Bungalow Icon Accordion Book - A detail of spread G and A of accordion book.
Bungalow Icon Accordion Book - A detail of spread L and O of accordion book.
Breda Medical Products Prospectus Cover - The BMP Prospectus served to educate possible investors about a fledgling company in medical and veterinary equipment. Serious, conservative, clean-lined, informative and focused were all guidelines to visual concordance in this layout.
Swap O Rama Rama Poster - Future Green, a green & fair trade business in Bay View, WI was the site of a huge clothing swap held in the spirit of reuse, reduce and recycle. The poster's intent was to capture the attention of a wide age range of women in the artsy, earth-conscious, fashion savvy public.
Hookbill Parrot - This illustration conceived in Corel Painter software is just as striking, detailed, rich and whimsical in manner as in real world paint and ink media. It emulates children's book illustrations in all their vibrant, friendly, other-worldly and engaging attributes.
Untitled - A careful exercise in precision and expressive pen strokes with a mouse. Primarily I work with a Wacom Tablet and drawing is more akin to the original action of rendering on paper.
12x20 Custom Designed Folio
In-Focus Studios Pet Session Promotion - Being inventive in the pet photography market means tugging on the psyche of pet owners by personifying their adored family member. Fetch magazine, a SE Wisconsin canine lovers publication ran this layout, offering a wonderfully enticing award of a cover feature.
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Graphic Design
