Responsible for conceptualizing, art directing and styling all lifestyle photography for FUNTASMA footwear brand. Job description included overseeing the hiring, borrowing and purchasing of all props, garments and accessories involved. In charge of hiring all of the talents for the project (photographer, models, hair & makeup artists).
All lifestyle images were shot in studio using blue screen photography. Special effects filters and backgrounds were inserted in post production.
All stock photography backgrounds were selected pre production. I designed all the footwear being featured as well as oversaw and directed the placement of all models and props during photo shoot, allowing for matte compositing of backgrounds and models post production.
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Photo Art Direction / Photo Shoot Styling for FUNTASMA (Halloween & Costume Footwear Brand)
