Botanics Mens Christmas 2011 Range - Development of packaging for ranges on Placement, consisted of managing all packaging elements for each range, and liaising with the manufacture/printing companies responsible for each component; to ensure product ranges were completed to Boots quality standard.
The Botanics mens range above is Boots 'environmental range'. Therefore, after 3rd party style guide design, the main aim was to ensure manufacture and representation of the packaging portrayed a very sustainable theme
As part of Boots' Lifestyle Team, I assisted in contributing design input and alterations based on initial 3rd party concepts, developing the 2011 Christmas range.
Incorporation of any changes needed for printer or manuafacture limitations also was managed; to ensure quality was not effected.
Botanics 2011 designs, in comparison with 2010, use much stronger 'sustainable' themes, while using corrugated cartons to present an overall more 'natural' range.
Development Of Botanics Mens 2011 Christmas Range - Development from concept to final product for all 4 products that consisted in the Botanics Mens range.
Many intricate alterations were managed throughout development, such as overall carton design, placement of photography in addition to the colours to be used for manufacture and print.
Trevor Sorbie Mens 2011 Christmas Range
Trevor Sorbie Design Changes From 2010 To 2011
Development Of TSmg 2011 Christmas Range
gLike
Packaging Technologist At Alliance Boots
