Initial Idea - As part of studies at Loughborough University, design week challenges students to complete a project within a week. This year focused on packaging redesign for Boots. The Cheeky Lips lip balm gift set was redesigned to improve its cost, reduce materials and size, and to make it more eco friendly, all whilst maintaining its desirability to the target market.
Existing product analysis - As part of studies at Loughborough University, design week challenges students to complete a project within a week. This year focused on packaging redesign for Boots. The Cheeky Lips lip balm gift set was redesigned to improve its cost, reduce materials and size, and to make it more eco friendly, all whilst maintaining its desirability to the target market.
Final Solution - As part of studies at Loughborough University, design week challenges students to complete a project within a week. This year focused on packaging redesign for Boots. The Cheeky Lips lip balm gift set was redesigned to improve its cost, reduce materials and size, and to make it more eco friendly, all whilst maintaining its desirability to the target market.
Final design - net - As part of studies at Loughborough University, design week challenges students to complete a project within a week. This year focused on packaging redesign for Boots. The Cheeky Lips lip balm gift set was redesigned to improve its cost, reduce materials and size, and to make it more eco friendly, all whilst maintaining its desirability to the target market.
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