Instant Canopy Packaging - This packaging was created using initial comps from a marketing firm. I tweaked their single panel design to accommodate a full color packaging. This new format was implemented on all current instant canopies, with necessary changes made to content and size.
Canopy Packaging - This packaging was created using initial comps from a marketing firm. I tweaked their design to accommodate all of the information needed on the packaging. This new format was implemented on most canopy packaging, with necessary changes made to content and size. (Note: The watermark was not used in final packaging due to cost and printer restrictions.)
Ikat Instant Canopy Design - This canopy, part of a series of potential product ideas for King Canopy, was designed to appeal to the female demographic.
Hawaiian Instant Canopy Design - This canopy, part of a series of potential product ideas for King Canopy, was designed to appeal to the demographic who takes a canopy to the beach with them.