Shea Ferrell

Colina del Sol "Dwell in the Sol of Baja" campaign - Pre-build brochure of 13 pages launches the campaign for this eco-vacation community in Baja, inland from the Sea of Cortez. Stucco-textured cover evokes Baja with native elephant tree shadows.

Colina del Sol brochure-- "The Soul of Baja" spread - Footprints at high tide lead to a vellum overleaf... and reflections on the power of Baja to touch the souls of its creatures, great and small

Colina del Sol brochure-- "The Oasis" spread - A grove of palm trees shadow a Baja oasis created in 3-D perspective to bring the community center plan to life for prospective residents.

Colina del Sol brochure-- "Casa del Sol" spread - A glimpse of outdoor living on a shadowed terrace, painted in lively 3-D images, detailed with native plants and user-friendly floor plans

Colina del Sol logo - Logo evokes the translation of the brand’s name––“Hill of the Sun”––and the curling waves of the Sea of Cortez beyond.