Hand Blender - A conceptual hand blender developed in collaboration with Breville. Ergonomics User Interface development Brand image Design for manufacture Presenting to design professionals Student Project
Elevations compared to the Old Breville Wizzstick Pro - A hand blender developed in collaboration with Breville. This project involved developing a product to fit within a brand's image. Student Project
Exploded View of Control Unit - A conceptual hand blender developed in collaboration with Breville. This project involved developing a product to fit within a brand's image. Student Project
Multi-use Packaging - The packaging is based around another useful item within the kitchen, a chopping board! This way the packaging actually has a use after the product is taken home. It also increases Breville's presence within the home.
In the Kitchen - After the hand blender is unpackaged the chopping board can be used and polyethylene covering recycled OR it can be kept and with the chopping board it can be used to keep the blender and its accessories contained.
Accessories - When purchasing the Wizz Stick Pro the above accessories are included for your convenience.
Idea Development
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Breville Hand Blender

As the Breville design team reworked their existing Wizz Stick Pro, a multi-attachment hand blender for the home user, they put forward a brief for us to do the same.

After considering factors such as brand image, usability, safety, end-of-life and ergonomics the final product and its packaging were presented back to the Breville design team in Sydney for critique and feedback.

Sam Cameron
Industrial Designer & Maker Canberra, Australia