Superbowl XLV Ad - CMCU "Alien" 30 sec. spot
Was created with the help of Limerick Studios and their awesome film director Thom Blackburn. My role was the creation of the original storyboard, script, and copywriting. I also reviewed and managed talent via live casting shoots. A teller speaks of her encounter with a live extraterrestrial who wanted to open an account. The video enforces the fact that CMCU has the lowest rates in the known Universe! Anyone can be a member… no, seriously.
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