Target Awards Call for Entries - This postcard was created to announce the event, generate interest and entice members to enter their work.
Target Awards Save the Date Card - The save the date postcard was mailed to members to remind them of the upcoming event and the deadline for submitting entries.
Target Awards Invitation - The invitation card was mailed out two weeks prior to the event to get members to make reservations either on line or by phone.
Target Awards Program - The 28-page program included an itinerary, a detailed description if each award winner, and a small section of advertisements from the event's sponsors.
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DMAD Target Awards Direct Mail Campaign