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Wildsense
A unique app to promote the conservation of our tigers. Wildsense takes images of tigers from the Tiger Nation and turns matching those images into a game for children. Matching these images helps train an artificial intelligence engine to more accurately recognise tigers through remotes cameras in India utilising facial recognition technology. This is a significant step forward in conservation efforts and is currently being rolled out for other locations and species.
We were involved from the outset, formulating the product proposition, mapping out the user experience and creating out the gain dynamic before moving onto create a brand, character and developing the user interface.
