ENTERTAINMENT PUBLICITY & PRODUCTION - PALE DIVINE 2013 REUNION
Legendary St. Louis rock band, Pale Divine appeared on Fox 2 News In The Morning to promote their Reunion Concert at St. Louis’ Pageant Theater on June 29, 2013. I worked with KTVI-TV producer Angel James to feature the talented vocals of Michael Schaerer and internationally renowned guitarist Richard Fortus (Guns N’ Roses, The Psychedelic Furs, Pink, Fiona Apple, James Bond film scores). In addition, I arranged for the iconic Radio Personality, Les Aaron to feature live mentions during his "New Music Sunday" on KPNT-FM (Alt Rock) and to introduce the band on stage. Finally, I partnered with PlaybackSTL.com, leveraging ticket giveaways for online exposure. Ticket Sales were higher than their previous reunion in 2010.
The publicity I provided was in addition to my role in planning, executing and mixing a full 24 track HD live recording of the show for a possible national release of a Pale Divine Live. Plans are also being made for studio recording a selection of unreleased songs.
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