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Living Foodz

Living Foodz is a lifestyle channel that focuses primarily on homegrown content around food and travel. It has been the channel with the highest BARC ratings in their category since inception. The content strategy had to heavily revolve around pop culture and user engagement and involvement since the food category is heavily consumed and the show promos and tune-ins could have made the page an informational mouthpiece.

Parth Dave
Brand Strategist - Creative Services Mumbai, India