Alloy Wheel Project
In my second year of A-level Product Design, I decided that for my project I wanted to design a limited edition alloy wheel for a automotive brand.
I decided that I wanted to design my alloy wheel for Jaguar, the special occasion was the 60th anniversary of Jaguars Le Man's win in 1951.
With the strategy down I researched into the car they use at the time, Jaguar's current cars, their branding and history.
From this I designed a set of alloy wheels, a logo for the occasion and a point of sale for the promotion.