Next generation Customer Care Logo for Alliance Data.
Heart motif radiates warmth and caring in an eye-catching display of color while pushing the brand just a little bit forward. It still works with existing collateral.
Swift Run Campgrounds logo - a secluded campground located just 3 miles near the entrance of Skyline Drive on US 33, in the Shenandoah Valley of Virginia. A bit of lost Americana that's been found.
Cardinal health Exam Room paper brochure for adults as well as children. I developed a pattern for the children's paper product - to try to make the experience as positive as possible. You can see by the anxious expression on the little girl's face she's not quite sold. I photoshopped the pattern I developed into the photo after I had stripped the old pattern out.
Cardinal health Customer Sell Sheets. Concisely explain the range of services Cardinal Health provides to independent Pharmacies. Some services include: website design for online prescription refills, seasonal ad campaigns, and mobile texts with prescription reminders.
Cardinal Health Value Link Brochure. My role: Design edits and I Illustrated the info graphics with a modern branded look.
Cardinal Health Physician's and Surgical FOCUS newsletters. Seasonal updates to the branded template with new color ways, copy edits and new designs for news articles. I updated and tweaked seasonal ads throughout the pages.
Holiday Info Graphic using Illustration and typography to clearly convey statistics in an entertaining way.
Info Graphic that shows how customer info gathered by social media software can be used to target specific customers using proprietary software pioneered by Alliance Data. This graphic was developed for a Prezi presentation.
Matures research report design for Alliance Data. I found new stock photos for this report that were in line with the brand vision and further enhanced our brand delivery. This is an update to the brand template that features multiple images on the front cover of a research report.
Designed a booklet for a Social Media Rewards program proposal for Victoria's Secret. The info graphic was used in a Prezi presentation.
Concepts for a seasonal briefing logo. The theme is cultivating growth. No final logo has been generated yet. The process is ongoing. I'm showing alternate logo concepts here as well.
Value Proposition Process logo design for Alliance Data. This logo outlines to the client exactly what is involved during the process. The process is linear but must show that certain stages overlap during the process. The logo proved to be adaptable - it was later decided to add the planning step later. The logo still held together.
Finance plan optimization logo. Client liked the Value Prop logo, so another was requested that could live with it. Finance processes are more linear so this logo was chosen. Alternate ideas are featured below the chosen logo.
Process Info Graphic that highlights the basic flow of a project from submission to approval. I worked with my cross-functional partners to produce a simpler graphic that distills this very complicated process to it's very essence.
Left: Alliance Data Newspaper Ad celebrating their selection as one of central Ohio's best places to work.
Right: Poster designs for the United Way Campaign for Alliance Data. This was the best year in Alliance Data's history for generating donations.
gLike
Brand Development
