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Rawls & Co.
This little 'PIG' went to market! A small, promotional brochure that aims to get past the '10 seconds and bin it' factor by being a precious little book rather than a standard marketing brochure. The company's attitude, humour and philosophy are reflected through words rather than pictures of work. In a market saturated by trumpet blowers, this project's success relied on understatement. The cheeky Christmas gift of Belgian truffles, six months after the inital mailing, served as a timely reminder to pick up the phone and give them a call.