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JoyLab Spring/Summer 2020 Activewear/Yoga Line

I designed an experimental side project with Jolt/Target's Spring/Summer yoga/activewear line JoyLab, which included the essentials: sports bras, tops, cropped pants, and full leggings. Emphasizing performance without compromising style and trend was my main focus; mixing fun + bold colors with a cute space-influenced print. I designed the line with the intent of different pieces being able to mix and match together. My main fabrications were nylon, spandex, lycra, and elastane. I believe that performance wear should still be fun and fashionable while allowing uncompromised movablility, breathability, and function. Being active and healthy should be essential to any individual's lifestyle, and with a cute wardrobe to go along with it, it can be fun + exciting too!

Available
Full-time
Madelyn Chang
Fashion Designer Los Angeles, CA