Fiat Automotive Showroom Fixture Program - Various fixtures were designed, engineered and manufactured from the rollout of FIAT dealerships in the USA beginning in the first quarter of 2011. Cost-conscious materials, finishes played harmoniously with a strong design language to give FIAT the attention they deserve for their re-introduction into the US market.
Fiat Style Center with Interactive Dashboard, Color and Trim and Decorative Artwork
Style center with studio desk
A look across to the merchandising wall and cafe
Fiat cafe
Merchandising Wall
Merchandising wall
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Fiat Showroom Fixture Program - 2011
Laura Holder
Senior Industrial Designer Milwaukee, WI