Dragonfly Pilates
Dragonfly Pilates is a fully-integrated Pilates studio with locations in Pittsburgh and Murrysville, PA.
Since its inception, I have been the primary graphic designer for Dragonfly Pilates. This includes the design and illustration of the company's logo, branding, photography, and front end website graphic design. In 2010, we updated the look and feel of the studio's branding.
The logo was designed around the concept of movement, flow, strength, and health. The wings of the dragonfly illustration are segmented to represent both fixed body positioning as well as a series of body movements that when blended together create a whole overall fitness package.
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