Alexandra Irwin brochure - Alexandra Irwin is a high-end bridal designer, whose collections include bridal and bridesmaid dresses, shoes and accessories. The brochure for the spring collection follows one bride through her big day, with images of getting dressed, the bridesmaids, and details such as flowers, the church, and table decorations. Elegant type and soft colors emphasize the springtime theme.
Role: concept, design, production
Tonik Healthcare direct mail - A new health insurance company for the 30% of 19-29-year-olds who are uninsured in California. Visually, Tonik is loud, unconventional and to the point, and the tone is stripped down and expressed in a voice attuned to the target market's lifestyle. The branding is bright and eyecatching, and this direct mail piece appeals to young, athletic, risk-takers.
Creative direction: Kristina Muller-Eberhard, Evan Sornstein
Role: design, production
NIA Marketing Brochure - Brochure highlighting NIA Creative's design and marketing capabilities.
Role: concept (with another senior designer), design, photography, production
SGI workstation advertising - Ad campaign for SGI's visual workstations that emphasized their superiority in innovation and expertise, and that they work in a Intel-based environment.
Role: creative direction (for complete campaign with two other senior designers), design, production
Gateway advertising and catalog - Advertising for Gateway targeting the education and professional sectors (top left and bottom); direct mail catalog (top right)
role: design, production
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