![](https://s3images.coroflot.com/user_files/individual_files/1310858_djdyciv_d4xypfi6sfxf3zzis.jpg)
The concept for this ad is to emphasize the PAM's special formula that can keep your pan non-stick.
![](https://s3images.coroflot.com/user_files/individual_files/1310858_avuttedjclfjlgjmf_loqvtqf.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/1310858_wajkt9hepzdnryg9y4vv3nexe.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/1310858_gdhoj8tplu7sf00bruif4u4qt.jpg)
In this ad, we are targeting people who are always actively thinking to solve problems, no matter for work or school, using exaggeration to get the audience's attention.
![](https://s3images.coroflot.com/user_files/individual_files/1310858_i4ecpxbsdclbbs8mfrt8eornr.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/1310858_jtpmmk82ljbpjaalkdvhgnoi2.jpg)
Targeting first pet owners by speaking from the pet's point of view to educate potential customers.
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![](https://s3images.coroflot.com/user_files/individual_files/1310858_98vifdyv5zj8kluhdjzxyywce.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/1310858_l4c_i9tzjhvqdxkj2aaysp7vg.jpg)
A travel magazine was created based my own travel experience at Taiwan.
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