Client: Integrated Health Care
A skybox/toe-lug (front page ad) was the challenge with this ad. Spanning across the entire paper (6 columns) but only 1.5 inches tall. With the new year just around the corner they wanted to advertise their weight control program. I wanted to make use of their leaf logo again, as I did in their previous ad, as it lends itself to the holistic approach that they offer.