Model attached to my bicycle
Initial ideas for USB
Playing with different fixtures
Casing ideas
Further development
Refining the shape of the product
Early CAD models
Early CAD models
Early CAD models
Finalising ideas
Final idea
CAD Models
CAD Models
CAD Models
CAD Models
CAD Models
CAD Models
CAD Models
CAD Models
Website design - Draft website pages made for current project, on magnets.
Mileage and points page - Draft website pages made for current project, on magnets.
Basic statistics webpage - Draft website pages made for current project, on magnets.
Phone application
CAD models displaying USB and position on bicycle fork
Variation of colours
Poster page
Final models
Final models
Model attached to my bicycle
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Magnets project

Magnets project: MyBit, eco designed product which gives people more of an incentive to get out and ride a bike or to encourage current riders.

Usb device that monitors mileage and speed, points rewarded for miles travelled that would hypothetically give the user a discount from local stores on produce and services; such as bike parts or services.

Elliot Simpson
Sustainable Product Designer Brighton, United Kingdom