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(Pro-active) Fidelity Services Group - Summer campaign elements - both print and digital
Rationale: When the summer heat is on, what’s the one thing we all need?
Protection.
This season, we’re all about keeping you safe, 24/7. And the way we’d like to let people know is through an iconic visual. The result is a visually striking and memorable campaign.
South Africa, don’t do summer without us!
