For you Mzanzi - SASSA Logo and poster / concept designs
Creating logo & poster designs for SASSA - for you Mzanzi:
Rationale:
WE REALLY SEE YOUR PAIN…
WE SEE YOUR FRUSTRATIONS,
WE SEE YOUR LOSSES,
WE SEE YOUR ANGER AND HELPLESSNESS!
WE REALLY SEE YOU!
WE CAN REDUCE THAT LOAD ON YOUR SHOULDERS,
LET US BE YOUR SIGHT.
Two logos was designed:
Logo option1:
Using the colours of the south african flag, the message in the logo is the all-seeing eye and that, SASSA sees and acknowledge you all the time.
Option 2:
Using the colours of the south african flag, the message in the logo is that the we incorporated the all-seeing eye and a person embracing that eye icon to showcase that he/she is being seen and acknowledged.