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REBRANDING KRAMPUS

When you're Krampus, the European holiday goat monster known for stealing/beating children on Christmas, you get a pretty bad rep. Starting with a fuzzy red sweater, we decided to rebrand Krampus to appeal to...well, anyone. Want to see the rest of these videos...of course not! But just in case: krampus.curiosity360.com

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Jeremiah Berkheimer
Art Director / Motion Designer / Copywriter Raleigh, NC