David Brown

Design Brief:
Update the logo and branding of Cincinnati Celtic Festival and create a series of promotional materials for their annual event. They particularly wanted to highlight that they were now a Celtic World festival and not just another gathering of Irish or Scottish bands.

Action:
Bold colors not attributable to any particular nation underlined the “World” aspect of the festival. Straight lines framed and highlighted the new vibrant logo, based on the shape of the previous years iconic drawing. The same branding was repeated on each of the family of products:
• Mailing card.
• 11” x 17” mailer.
• Poster.
• 16 Page Festival Guide.


• Adobe Illustrator
• Photoshop & QuarkXpress
• Komori press
• Indigo HP

• Graphic Design
• Fashion Design
• Branding & Corporate Identity