![](https://s3images.coroflot.com/user_files/individual_files/324710_xg78f_3_EzIoQqh7LrYybk8mt.jpg)
Exploring and creating visual identity for annual design degree show 2011.
Theme: Eka: One-ness/ unity/ homogenous
Execution: Abstract/ floral/ geometric, almost arabesque pattern that uses devanagri one numeral in the logo mark and in the title case of the event name.
![](https://s3images.coroflot.com/user_files/individual_files/324710_pHxsXaCflneXqYA2Ms5fsD36n.jpg)
Portfolio Cover using Initials of my name in Times New Roman Typeface.
![](https://s3images.coroflot.com/user_files/individual_files/324710_vNzgjzC5V_SijCRD4y7bz0uKl.jpg)
Studio Kalart is a design house start-up is headed by a mother-daughter duo. It has been founded by Designer Arathi Rajagopalan and Partnered by Kalavathi Rajagopalan in Chennai.
Theme: Highlighting 'Ka' in mother tongue Tamil and fused into latin K as it comes from the name: Kalavathi. It becomes the signature glyph as it epitomises both native and foreign sensibilities.
![](https://s3images.coroflot.com/user_files/individual_files/324710_vhcoKcgS6ZTQUhO_1bTgUvaOP.jpg)
Studio Kalart rejected options, they have a very stained glass feel and hence displayed as an exploration
![](https://s3images.coroflot.com/user_files/individual_files/324710_ZkiHMBBkYBoIv9v0zP8tzzsQH.jpg)
The previous option was further experimented and combined into a pattern that now almost looks like a cast iron window grill.
![](https://s3images.coroflot.com/user_files/individual_files/324710_EA7Pv9NNxX38gYY9I_b7ErEms.jpg)
Yet another exploration, more robust and sturdy.
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