Safeway, looking to redesign their grocery store beer aisle, asked for three potential concepts, each with a specific identity, which would also translate to traveling beer carts in order to attract shoppers in other parts of the store.
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Beer Carts
Safeway, looking to redesign their grocery store beer aisle, asked for three potential concepts, each with a specific identity, which would also translate to traveling beer carts in order to attract shoppers in other parts of the store.