Brandon Redenius

One of my first major tasks as Graphic Designer at ECI was to help re-brand the company. I worked very closely with the Creative Director to develop the logo, and reflect the direction our company was going. ECI is a marketing company that specializes in direct mail and web marketing. The company had to position itself in a more web-friendly manner, and evolve with the changing market. The rebranding was a way to reflect the change into a more friendly yet bold and forward-thinking company, and was a great contrast to the former logo which was much more striaghtforward and clinical.

• Branding & Corporate Identity
• Graphic Design
• Typography