gLike
Pigman

Pigman - An assignment to bring awareness to the general public on a Xenotransplantation (transplanting animal organs, usually pigs, into humans). A 'Pigman' character was created by sticking pig features onto existing adverts on the streets of Wellington. This then linked people to a Flickr and Facebook page with more information. This was then made into a book.

The idea of Pigman was to exaggerate the effects of being part pig and to show how they would not fit into out society.

University Assignment

Blair McGowan
Auckland, New Zealand