Rayovac UltraPro Re-Branding Launch - From the Industrial Sales Manager: -Industrial UltraPro rollout complete success with sales generating $983k of NEW annual revenue. Original program goal was to hit $350k. Success came through a coordinated effort between a solid product roll out inclusive of new battery graphics, UltraPro toolbox mailer, new Industrial catalog, complete image CD and free product sample along with an Inside Sales prospecting blitz following up the mailing.-
Addy winner.
An Addy Award that won in Print. - This trophy was designed to give winners in the Madison Wisconsin Addy awards. The theme of the addy's was, "It's the work". Showcasing the winning work with the reward of a beer after the day is done.
Fiskars Garden Shop, some old school POP. This design was a retrofit I invented to fit into a simple dump box.
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Promotional & Point of Purchase design
I always keep in mind that each piece is three dimensional and consider the viewers experience interacting with the piece as I am designing it.
