Logoland
Logoland from Rita Ferreira
Logoland

Logoland - Senior Thesis Project | board game. “This is a side effect of brand expansion that is far more difficult to rack and quantify than the branding of culture and city spaces. This loss of space happens inside the individual; it is a colonization not of physical space but of mental space” (No Logo, Naomi Klein). Logoland illustrates this side effect. It was created as a response to the intrusion of private and public space by the excessive advertising of corporate brands.

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Logoland

Logoland - Senior Thesis Project | board game. “This is a side effect of brand expansion that is far more difficult to rack and quantify than the branding of culture and city spaces. This loss of space happens inside the individual; it is a colonization not of physical space but of mental space” (No Logo, Naomi Klein). Logoland illustrates this side effect. It was created as a response to the intrusion of private and public space by the excessive advertising of corporate brands.

Rita Ferreira
Graphic Design Boston, MA