Alex Granier

A food distributor had succesfully opened a store. With a high volume of sales for imported products it wanted to move on and produce their own brand of products. It requested the complete brand design for the Healthy Snacks category. The brand had to transmit being healthy, fresh, natural and joyful.

The logo and product name were designed. Bia from Biorganica. Packaging artwork ilustrations were used to differentiate the products.

A light carton paper stand pouch with see through window was proposed as the vessel for an initial offer of 3 snack lines: Beans, Almonds and Pistacho.

• Packaging Design
• Product Design
• Branding & Corporate Identity