![](https://s3images.coroflot.com/user_files/individual_files/226530_x75BRsBvSXGgQ8KGZEehOgo_M.jpg)
concept brief "playbook" - a Lightweight Training shoe designed for Under Armour. Complete process shown: research, inspiration, rapid ideation and development of concepts, and 4 final directions for solution.
![](https://s3images.coroflot.com/user_files/individual_files/226530_A8w8bDiuBuXzYNg0UIwX8N1bH.jpg)
functional analysis - a Lightweight Training shoe designed for Under Armour. Complete process shown: research, inspiration, rapid ideation and development of concepts, and 4 final directions for solution.
![](https://s3images.coroflot.com/user_files/individual_files/226530_jKoQf589rpGrWeYwbZVCoJViu.jpg)
inspiration & themes - a Lightweight Training shoe designed for Under Armour. Complete process shown: research, inspiration, rapid ideation and development of concepts, and 4 final directions for solution.
![](https://s3images.coroflot.com/user_files/individual_files/226530_X04GKkdihnC2pLzhAbfdi8q6X.jpg)
intitial ideas 1 - a Lightweight Training shoe designed for Under Armour. Complete process shown: research, inspiration, rapid ideation and development of concepts, and 4 final directions for solution.
![](https://s3images.coroflot.com/user_files/individual_files/226530_DhMVNncITJqWOw7iAsikeuWxT.jpg)
intitial ideas 2 - a Lightweight Training shoe designed for Under Armour. Complete process shown: research, inspiration, rapid ideation and development of concepts, and 4 final directions for solution.
![](https://s3images.coroflot.com/user_files/individual_files/226530_y_jlqKD5nywDiPDm96beh0PUk.jpg)
intitial ideas 3 - a Lightweight Training shoe designed for Under Armour. Complete process shown: research, inspiration, rapid ideation and development of concepts, and 4 final directions for solution.
![](https://s3images.coroflot.com/user_files/individual_files/226530_RWZXTZEEN_gyGNjVpL1JmfrfL.jpg)
intitial ideas: refinement - a Lightweight Training shoe designed for Under Armour. Complete process shown: research, inspiration, rapid ideation and development of concepts, and 4 final directions for solution.
![](https://s3images.coroflot.com/user_files/individual_files/226530_zSa2qxEsH6fJxJa6Gex0vN1UX.jpg)
final concept 1: radial & asymmetrical - a Lightweight Training shoe designed for Under Armour. Complete process shown: research, inspiration, rapid ideation and development of concepts, and 4 final directions for solution.
![](https://s3images.coroflot.com/user_files/individual_files/226530_ywu3MNsW8nkgQhrCe35wRsACD.jpg)
final concept 2: skeletal - a Lightweight Training shoe designed for Under Armour. Complete process shown: research, inspiration, rapid ideation and development of concepts, and 4 final directions for solution.
![](https://s3images.coroflot.com/user_files/individual_files/226530_trIoxyFJTQz2tlUGJRwjcaSTo.jpg)
final concept 3: minimal low-profile - a Lightweight Training shoe designed for Under Armour. Complete process shown: research, inspiration, rapid ideation and development of concepts, and 4 final directions for solution.
![](https://s3images.coroflot.com/user_files/individual_files/226530_o2OSCoNgDvmWn9YB8P9My5v37.jpg)
final concept 4: structured low-profile - a Lightweight Training shoe designed for Under Armour. Complete process shown: research, inspiration, rapid ideation and development of concepts, and 4 final directions for solution.
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