This project was conducted under the sponsorship of Creative Group, Portico India for creating Bed linen collection. The brief called for developing a range of consumer-centric home linen products for sale en masse. The liberty to design a novel look proffered a chance to add elements that were in trend for the upcoming season.
The various themes of the collections comprised of, floral motifs of the dahlia and hibiscus; kaleidoscopic patterns inspired from Moroccan and Andalusian architecture; refined Persian motifs emanating a warm arabesque feel; and inspiration from childhood elements like marbles, kites and cookies. Four collections of bed linen and one of cushion covers having three to five designs each with colour variations were designed under this 6 months project.
