Storage area is cleverly hidden behind a skin-care bay and is accessible via a door adjoining a big luminous visual "Aquasource".
The open structure mixt a set of both curved and straight lines that guide and make the flow direction easier.
Best-selling cosmetics and new products are promoted through both specific panoramic niches and impactful panoramic light visuals
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BIOTHERM "Haussmann" Stand
Old architectural merchandising codes of this natural cosmetic brand were based on “Biodesign”: highlighting organic curves and special blue light, materialized in the shape of a signed-pillar column. visual impact is highlighted by a brand new
totem : the water column combines a system that includes both backlighted background with an alternative bubble game reminding cell renewal.
