Sudden Cardiac Arrest (SCA) is a major public health issue within the United States. AEDs (Automated External Defibrillator) are devices which can deliver life saving shocks to the heart. Use of an AED can mean the difference between life and death for a person experiencing SCA. AEDs are safe, portable, and the instructions are depicted so that the device can utilized by almost anyone.
The challenge seeks to address the fact that AEDs are not in the forefront of the public psyche. Surprisingly, people are not aware these devices can be accessed for emergencies in public facilities, areas, and locations. The design: craft a unique object, housing or signage which surrounds, calls out, and/or brings attention to the AED location so as to make it more noticeable and memorable, and encourage use during a cardiac emergency event.
