Joy Anderson

This is one of the most frequently used influencers. When we are choosing which influencer to select, there are many credentials we consider based on the product we are promoting.

We go through our existing lifestyle photography and select bags that we think are appropriate for the influencer's trip.

In exchange for the products, the influencer provides professional quality photographs that we can use for advertising.

The influencer and his influencer network (the models in the photos) share the photography on their individual social media accounts with our brand tagged.

Examples of content created by other key influencers we use.